Naslov (srp)

Višekriterijumski pristup evaluaciji performansi u funkciji poboljšanja kvaliteta usluga avio-kompanija

Autor

Budimčević, Kristina, 1984-

Doprinosi

Mimović, Predrag, 1968-
Stanković, Jelena.
Marinković, Veljko, 1978-
Drenovak, Mikica, 1978-

Opis (eng)

In recent decades, the airline industry has undergone a number of changes that have occurred as a result of rapid technological progress, changed consumer preferences and turbulent political events. Bearing in mind the dynamic development of the air transport in the last decades, the concept of performance evaluation has been given an increasing attention by businesses, as well as by consumers and employees. Accordingly, a need arises to further investigate the defined concepts and relations, in order to properly respond to the change. By applying appropriate methodology, it is possible to conduct a comprehensive performance evaluation of the airlines. The doctoral dissertation is a result of researching the possibility for the application of methods and models of multi-criteria analysis in the assessment and evaluation of airlines’ performance, in order to improve the quality of their services. In accordance with the above, the focus is on applying multi-criteria analysis methods, such as Analytical Hierarchy Process - AHP, Data Envelopment Analysis - DEA and their combination, i.e. Data Envelopment Analytic Hierarchy Process - DEAHP, used in the performance evaluation of the three major Middle East airlines: Emirates, Etihad and Qatar Airways, in order to improve the quality of their services and satisfaction of their users.

Opis (srp)

Poslednjih decenija, avio-industriju su zadesile brojne promene koje su nastale kao posledica ubrzanog tehnološkog napretka, promenjenih preferencija potrošača i burnih političkih dešavanja. Imajući u vidu dinamičan razvoj avio-transporta, konceptu evaluacije performansi posvećuje se sve veća pažnja, kako privrednih subjekata, tako i potrošača i zaposlenih. Iz gore navedenih argumenata proizilazi potreba da se dublje istraže definisani pojmovi i relacije, kako bi se na pravi način odgovorilo na nastale promene. Primenom odgovarajućeg metodološkog pristupa moguće je izvršiti sveobuhvatnu ocenu performansi avio-kompanija. Doktorska disertacija je nastala kao rezultat istraživanja mogućnosti primene metoda i modela višekriterijumske analize u oceni i evaluaciji performansi avio-kompanija, u cilju poboljšanja kvaliteta njihovih usluga. U skladu sa navedenim, fokus je na primeni metoda višekriterijumske analize kao što su: analitički hijerarhijski proces (Analytical Hierarchy Process - AHP), analiza obavijanjem podataka (Data Envelopment Analysis - DEA) i kombinacija ove dve metode, tzv. DEAHP metoda (Data Envelopment Analytic Hierarchy Process - DEAHP). Pomenute metode se koriste u evaluaciji performansi tri avio-kompanije Bliskog istoka: Emirates, Etihad i Qatar Airways, u cilju poboljšanja kvaliteta njihovih usluga i satisfakcije korisnika usluga.

Jezik

srpski

Datum

2017

Licenca

Creative Commons licenca
Ovo delo je licencirano pod uslovima licence
Creative Commons CC BY-NC-ND 2.0 AT - Creative Commons Autorstvo - Nekomercijalno - Bez prerada 2.0 Austria License.

CC BY-NC-ND 2.0 AT

http://creativecommons.org/licenses/by-nc-nd/2.0/at/

Identifikatori